My past work
Wanna see that I can actually write? Click on the images below to see some examples of my previous work.
Website content
Sunny Steps Family
Support Services
Northern suburbs of Melbourne, VIC
September 2023
I wrote the website copy for their new website. They wanted their copy to be conversational and fun. I didn’t upload it into the back-end, so don’t blame me for any typos! 😉
Handmade
Canberra
Canberra, ACT
November 2023
I wrote the website copy for their existing website. They wanted to make the brand voice more fun, engaging, and consistent throughout. It’s not live yet, so I’ve included screenshots of some of the copy document.
York Street
Church of Christ
Ballarat, VIC
January 2024
I wrote the website copy for their existing website. They wanted to inject some personality into their copy. It’s not live yet, so I’ve included screenshots of some of the copy document.
Email newsletters
Handmade
Canberra
Canberra, ACT
September 2023
I’ve been writing the Customer Newsletter for Handmade Canberra since March 2023.
For the September 2023 Customer Newsletter, I increased the open rate by almost 27% and increased the engagement rate by 200% from the same newsletter the previous year. This meant that despite having 1,934 less subscribers than the same time the previous year, 703 more customers opened it and 1,457 more engaged with it.
Handmade
Canberra
Canberra, ACT
November 2023
I’ve been writing the Stallholder Newsletter for Handmade Canberra since March 2023.
For the November 2023 Stallholder Newsletter, I increased the open rate by almost 6% and increased the engagement rate by 70% from the same newsletter the previous year. This meant around 11 more stallholders opened it and 37 more engaged with it compared to the previous year.
Handmade
Canberra
Canberra, ACT
November 2023
I’ve been writing the Member Newsletter for Handmade Canberra since March 2023.
For the November 2023 Member Newsletter, I increased the open rate by just over 5% and increased the engagement rate by 4% from the same newsletter the previous year. This meant around 22 more members opened it and 5 more engaged with it compared to the previous year.
Blog posts
Handmade
Canberra
Canberra, ACT
July 2023
I wrote this blog post as advertising content for Bathurst Grange Distillery as part of my work with Handmade Canberra.
Handmade
Canberra
Canberra, ACT
October 2023
I wrote this blog post as advertising content for Sarah Munnings Jewellery as part of my work with Handmade Canberra.
Handmade
Canberra
Canberra, ACT
December 2023
I wrote this blog post as advertising content for Marrawuy Journeys as part of my work with Handmade Canberra.